“Diesel was founded in 1979 as a wholesale business supplying very independent retailers throughout the country. Due to the success of the brand, they expanded its operation into retail in June 2009. Famous for its denim, bold branding and everyday wardrobe essentials, diesel reinvents its contemporary clothing for men and women all season. Products are sourced worldwide, and all season there is a massive investment put into research and development to ensure our stay one step ahead of the game. Since more than 30 years at the highest level of innovation, Diesel continues to push the boundaries and create the very best in men’s and women’s clothing. A timeless yet rebellious approach to style.”
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